Media Industry are Uneasy with YouTube Craze
A recent and short report at ECommerce Times 21-March-06, discusses the a growing unease within the media industry regarding increasing consumer interest in the YouTube craze.
Related stories at ECT:-
- 'Viral' Videos Can Bring Fame, or Legal Attention (24-Feb-06)
- The New Hub for Original 'TV' Content (24-Jan-06)
It reminds me fondly of the time when I listened to Pirate "Radio Caroline" being broadcast from offshore; but to a UK audience which included myself. The sound quality was poor at the time, but the quality of the material and the passion and interest with the teenagers of the day, contributed to an increase in the depth of musical tastes we enjoy from the more established broadcasters today. There are a few sites discussing fondly the Pirate Radio of the period, one such site is Nostalgiacentral
Unfortunately when I said the media industry have little idea, what I really meant to say was that for the majority of the established and traditional media providers / suppliers, the only idea they have is to pursue Digital Rights Management as a way to delay, rather than embrace an inevitable culture progression. (Driven forward by the teenage culture of the day)
I look at the Podcasting craze taking hold today as similar to the Pop-Music and Pop-Video craze of Yesterday. Do you think any of the traditional media providers and suppliers have got it yet?